Millennials are 2x as likely to discover software over boomers. Why is that?
Kipp and Kieran dive into the logistics behind the lack of brand trust in Gen Z and Millennials – and what you can do to combat it and build genuine connections to take your brand to the next level of success.
Taken from Episode 56 – What Marketers Need to Understand about Gen Z and Millennials.
About the Show
In this weekly show, HubSpot’s CMO and SVP of Marketing, Kipp Bodnar and Kieran Flanagan, share their marketing expertise – unfiltered in the details, the truth, and like nobody tells it to you. Tune in for high-level perspective, conversation, and the occasional argument as they serve up an honest-to-goodness sense of how you can move your business forward!
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