Generation X: Why We Deserve New Branding | Jacquie Jordan | TEDxUniversityofDelaware

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Was Nirvana your teen anthem? While the Millennials with little sister Gen Z and the Boomers duke it out in the workforce, in politics and in pop culture, where is the voice of Gen X? This branded Slacker Generation is suffering from Middle Child Syndrome. Find out what their superhero power actually is. Jacquie Jordan, two-time Emmy nominated TV Producer and University of Delaware alumni, is the founder of the fifteen-year-old Silicon Beach-based TVGuestpert, New York Times Bestselling Publisher TVGuestpert Publishing and With TVGuestpert, Jacquie works with businesses on their branding, promotion, marketing, producing and development, as well as their on-camera execution. Jacquie has been involved in booking, supervising or producing as many as 10,000+ television guests. She is a three-time author, including her most recent, The Ultimate On-Camera Guidebook: Hosts*Experts*Influencers. She recently launched her Emmy Eligible broadcast podcast show, Front & Center with Jacquie Jordan, which aired on KTLA 5 Los Angeles and FOX 5 San Diego. Jacquie has been featured in Success Magazine, Entrepreneur Magazine, and the cover of Woman’s World Magazine, as well as, a pop culture on air expert for CNN. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

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