INBOUND 2016 Christopher Penn: “Building the Data-Driven Customer Journey”

For more INBOUND content, please visit content.inbound.com

Christopher S. Penn is an authority on digital marketing and marketing technology. A recognized thought leader, author, and speaker, he has shaped three key fields in the marketing industry: Google Analytics adoption, data-driven marketing and PR, and email marketing. Known for his high-octane, here’s how to get it done approach, his expertise benefits companies such as Citrix Systems, McDonald’s, GoDaddy, McKesson, and many others. His latest work, Leading Innovation, teaches organizations how to implement and scale innovative practices to direct change.Christopher is a highly-sought keynote speaker thanks to his energetic, informative talks. In 2015, he delivered insightful, innovative talks on all aspects of marketing and analytics at over 30 events to critical acclaim:Seriously, I think @cspenn is the smartest #socialmedia marketer I’ve ever met.Freaking love @cspenn this guy is beyond smart yet is engaging & can simplify it… Awesome stuff!@cspenn You have an uncanny knack for bringing relevance and sense of numbers at data. Loved your keynote and session at #SMMW15.Others who recognize Christopher’s work include: Forbes Magazine and MediaPost recognized him as one of the top 50

For more INBOUND content, please visit content.inbound.com
📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses

📔 Favorite Free Certification Courses:

• Social Media Marketing Course:
https://clickhubspot.com/Social-Media-Certification
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course:
https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbound-Marketing-Certification
• Email Marketing Course:
https://clickhubspot.com/Email-Marketing-Certification
• Inbound Sales Course:
https://clickhubspot.com/Inbound-Sales-Certification
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online

About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

#HubSpot